Consulting & Strategy

Consulting

Helping organizations solve complex product, service, and business challenges.

Whether you’re launching a new product, modernizing legacy systems, improving customer experiences, or aligning teams around a shared vision, I provide strategic design leadership that helps organizations move forward with clarity and confidence.

I work with organizations as a contract consultant, embedded team member, or strategic advisor—bringing over 25 years of experience across UX, product strategy, service design, research, marketing, and business transformation.

When Companies Bring Me In

Every engagement begins with understanding the business problem—not jumping directly to a solution.

Organizations typically reach out when they need help with:

  • Defining product strategy before development begins
  • Modernizing legacy applications and digital services
  • Aligning executive stakeholders around a common vision
  • Improving customer or employee experiences
  • Navigating organizational complexity and competing priorities
  • Leading UX initiatives without hiring a full-time executive
  • Facilitating workshops and discovery sessions
  • Building stronger design practices and internal capability
  • Accelerating projects that have lost momentum
  • Providing experienced guidance during digital transformation

Areas of Expertise

Product Strategy

Helping organizations determine what should be built, why it matters, and how success will be measured.

Examples include:

  • Product vision
  • Product roadmap facilitation
  • Opportunity assessment
  • Customer journey strategy
  • Feature prioritization
  • Product audits

User Experience Strategy

Designing experiences that balance customer needs, business objectives, and technical constraints.

Services include:

  • UX assessments
  • Experience strategy
  • Information architecture
  • Interaction design
  • UX roadmaps
  • Experience reviews
  • Accessibility guidance
  • Design systems strategy

Service Design

Looking beyond individual interfaces to improve the entire customer journey.

Including:

  • Journey mapping
  • Service blueprints
  • Cross-channel experiences
  • Operational workflow analysis
  • Internal service optimization
  • Process improvement

Research & Discovery

Reducing uncertainty through structured research.

Examples:

  • Stakeholder interviews
  • User interviews
  • Contextual inquiry
  • Competitive analysis
  • Heuristic evaluations
  • Research synthesis
  • Insight reporting

AI & Conversation Design

Helping organizations integrate AI into products in ways that feel useful, trustworthy, and human.

Including:

  • Conversation design
  • Knowledge architecture
  • AI assistant planning
  • Prompt strategy
  • Information design
  • Human-AI workflows
  • LLM implementation strategy

Digital Transformation

Supporting organizations through modernization efforts where technology, people, and processes all need to evolve together.

Including:

  • Legacy modernization
  • Change management support
  • Cross-functional facilitation
  • Experience governance
  • Design operations
  • Strategic planning

Fractional Leadership

Not every organization needs a full-time Head of Design or UX Director.

Sometimes what they need is an experienced partner who can provide strategic leadership for a defined period of time.

I offer fractional leadership engagements that allow organizations to benefit from senior-level experience without making a permanent hiring commitment.

These engagements may include:

  • Interim UX leadership
  • Fractional Head of Design
  • Strategic advisory
  • Executive coaching
  • Design organization development
  • Team mentoring
  • Design quality reviews

Industries

Over the past two decades I’ve worked across a wide range of industries, allowing me to quickly understand new domains while bringing proven practices from others.

Experience includes:

  • Healthcare
  • Aerospace
  • Retail
  • Financial Services
  • Manufacturing
  • Construction
  • Government
  • Hospitality
  • Consumer Products
  • Education
  • Enterprise Software

Engagement Models

Every organization is different.

Typical engagements include:

Discovery Sprint

A focused engagement designed to understand a problem, identify opportunities, and recommend next steps.

Duration

1–3 weeks


Strategic Initiative

Partnering with leadership and delivery teams throughout a major initiative.

Duration

1–6 months


Embedded Consultant

Working alongside existing product, engineering, and design teams as a senior strategic contributor.

Flexible duration.


Fractional Leadership

Providing ongoing executive-level design leadership without requiring a full-time position.

Ideal for organizations growing their design maturity.

My Approach

Good design starts long before pixels.

My work begins by understanding the people, business objectives, operational realities, and technical constraints that shape an organization.

From there, I help teams create practical strategies that lead to better products, stronger services, and more confident decision-making.

The goal isn’t simply to design better interfaces.

It’s to create systems that work better—for customers, employees, and the business.

Frequently Asked Questions

Do you only work on UX projects?

No. While UX is a significant part of my background, much of my work focuses on product strategy, service design, business process improvement, research, AI strategy, and organizational alignment.


Are you available for contract work?

Yes. I’m available for short-term consulting engagements, embedded contract work, and longer strategic initiatives.


Do you work remotely?

Yes. Most engagements can be performed remotely, with travel available when appropriate.


Can you mentor internal teams?

Absolutely. I regularly work alongside designers, researchers, product managers, and executives to strengthen internal capabilities while delivering project outcomes.